The Seed Round and Establishment of We are Emma

We are Emma was founded in 2022 by Danilo Gasparrini and Vanessa Zani Guasti, who now fill the respective roles of president and chief executive officer.

The company, which recently closed a €1.6 million seed round, markets itself as the “first hair spa” of its kind.

Villa Roveda e Associati advised We are Emma with a team led by managing partner Emiliano Villa and partner Niccolò Treppo. The team assisted the company on all corporate and tax matters concerning its constitution as an innovative start-up and as a benefit corporation, in addition to all corporate and tax aspects pertinent to the seed round.

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