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European Court of Justice

Pitfalls Of Using Your Own Name As A Trademark

Flavia Stefura, Senior Associate at MPR Partners, shares the disadvantages of using your own name as a trademark with Lawyer Monthly. There is power in names, or so the saying goes. That is most certainly true in the world of luxury fashion brands. Some of the most renowned fashion houses are named after their founders: Chanel, named after the…
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