CPA GLOBAL CHINA IP SUCCESS
28 Jun, 2011
Growing client base underlines region’s strong focus on intellectual property and increasing demand for professional IP services
CPA Global, the world’s top intellectual property (IP) management specialist and a leading provider of legal services outsourcing (LSO), has made significant inroads into the Greater China market since opening its office in Hong Kong two years ago, helping a growing number of companies protect and manage their valuable IP assets.
On the second anniversary of its Hong Kong office, CPA Global is celebrating successful growth in Greater China (including China, Hong Kong, Macau and Taiwan), and an expanding client base, comprising leading corporations in sectors such as telecommunications, electronics, and semi-conductors.
Clients include international telecommunications solutions provider Huawei Technologies; leading global manufacturing companies Johnson Electric and Techtronic Industries (TTI); The Chinese University of Hong Kong; and China Patent Agent, one of China’s leading IP agencies.
Prior to opening its Hong Kong office, CPA Global had already forged successful business alliances in Japan and Korea, and established a strong operational presence in India. The aim of the Hong Kong office was to spearhead CPA Global’s business development in North and South East Asia, with a particular focus on the fast-growing Greater China region.
Commenting on the company’s achievements in the region over the past two years, CPA Global Group Chief Executive Peter Sewell said: “The phenomenal economic growth in Greater China has brought with it a stronger focus on intellectual property as companies in the region increasingly develop their own IP and recognise the value of that intellectual capital. Indeed, China is now the world’s fastest growing market for IP and the largest filer of international patents. We are delighted to have made such significant inroads into this important region since opening our Hong Kong office, and are pleased to be able to celebrate two successful years of helping clients throughout Greater China manage and protect their valuable IP assets.”
Joanne Hon, CPA Global’s Head of Sales & Marketing, Asia, who has led the Hong Kong office since its opening, said: “As companies in Greater China have become more international in their outlook and operations, they have seen the benefits of enlisting professional IP management companies like CPA Global to help them manage their IP portfolios to ensure that their prized IP assets are protected and maintained. We are seeing increasing opportunities to work with companies throughout Greater China, as well as other parts of North and South East Asia. Earlier this month, we opened our first office in Korea and we are planning to open further offices in China over the next couple of years.”
Commenting on their successful working relationship with CPA Global, Chris Murray, Senior Corporate Patent Attorney – Johnson Electric Group, said: “In appointing CPA Global to handle our patent renewals, we were seeking improved efficiency, cost savings, reliability and, above all, peace of mind. And that’s exactly what they’ve delivered for us. This has enabled us to concentrate on other matters and not have to worry about our patent renewals as we know everything will be handled in timely fashion and without drama by CPA Global; and that we will be promptly informed and fully briefed should any issue arise. On top of this, their customer support teams are always quick to respond and friendly to deal with.”
Added Emmanuelle Prono, Assistant General Counsel at Techtronic Industries (TTI): “When we looked at consolidating TTI Group’s IP renewal systems and processes, CPA Global was one of the very few IP service providers able to satisfy all of our needs in relation to the renewal of a large and diverse IP portfolio, as well as the monitoring of that portfolio. What made the difference was the proximity and quality of the service of CPA Global’s staff, whether based in Europe or Asia. We are very happy today with the services provided in maintaining and protecting our iconic brands and patents portfolio.”
Xiangling Zeng, Patent Attorney and Deputy General Manager at China Patent Agent (H.K.) Ltd, commented: “Our two companies have developed a strong business relationship and, with the ongoing growth of CPA Global’s Hong Kong office, we believe our relationship will continue to foster and grow.”
CPA Global is the world’s top intellectual property (IP) management specialist, and a leading provider of legal services outsourcing (LSO). CPA Global supports many of the world’s best known corporations and law firms with a range of IP and broader legal services, helping them to manage risk, cost and capacity, and realise greater value for their businesses and their IP assets.